So many businesses jump right into focusing only on the aesthetics of their website, thinking that the prettier it is the more traffic it will get. A statement could never be so wrong. A good looking website does indeed have its rightful place in the overall scheme of things. But, first things first, before you go diving into the outside beauty of your website, remember that well thought out and relevant content is the blood of your website. If relevant content is the blood, the oxygen in that blood is the strategic marketing of the content. Today's marketing mix, it's not complete without it's social marketing counterpart. A successful social marketing strategy starts with a focus on the following 3 points:
Consider the following 3 Points:
Who are you targeting with your social marketing?
How can you deploy social marketing tactics for measurable success?
What goals or objectives do you want to accomplish?